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Bit Blpltabrts anti 
Kettering 

AN INEXHAUSTIVE COLLECTION OF 
THE MOST USEFUL AND ARTISTIC 
LETTERING FOR THE USE OF 

Painters, Designers, Engravers 
Commercial Artists, Show Card Writers 
Schools and Colleges 



Modern and Original Alphabets 
as well as all Standard Favorites for Advertisements 

Posters, Inscriptions, Memorials, Resolutions, etc. 

- 

t p A ^ 

By Jt M. BERGLING 

DESIGNER AND ENGRAVER 

1254 ROSEDALE AVE., CHICAGO 






























Copyrighted By 
J. M. BERGLIXG 
1914 

PRENTED BY 

BLAKELY-OSWALD PRTNTTNG CO. 
CHICAGO, ILL. 


APR 10 1914 







2 




PUBLICATIONS^ J. M. BERGLING 

1254 Rosedale Avenue, Chicago, U. S. A. 


ART MONOGRAMS AND LETTERING 

Seventh Edition 

The Most Useful and Artistic Book of the Kind 
Published in America. For the use of Artists, 
Designers, Engravers, Sign Writers, Schools 
and Colleges. 104 Plates, size 8x11. $4.25 


ART ALPHABETS AND LETTERING 

Being the second part of “Art Monograms and 
Lettering.” Brimful of Latest Styles and Origi¬ 
nal Lettering, as well as the Most Useful of 
Standard Alphabets. 64 Plates. Bound. $2.50 


ORNAMENTAL DESIGNS AND ILLUSTRATIONS 
An Encyclopedia of Subjects in a Condensed 
Form for Artists and Engravers. Only Book of 
the kind in the Market. 68 Plates, 8x11. $2.50 


HERALDIC DESIGNS AND ENGRAVINGS 
Over 2000 Cuts and Engravings, many being 
done by some of the Greatest Artists in the 
World. Book Plates and the Essentials in 
Heraldry. A Handy Book for the Studio and 
Library. 72 Plates, 8xl0j4. $3.00. 
















SPENCERIAN SCRIPT 



3 
























American Round+iand Script 



Modern French Script 







c £ 0^O/H-cle/. 


. 0/1 


imk : 

aoi e (D <£ fF<3 cb gJ <x 

£ m 91 & © J 31S © 

-i234a SCSI’S? 6^8go 

a IxcOe [c^bu-tu^u u-o pc| c^tu s'woe 1.9 

/Cd^t/lxx etc I?Ac > (a J o u u>j chavcc? 


German Gothic 











j li C m n <9 pc] f 5 ft uvwpyp. 










































































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German Capitals and Small Letters for Engrossing 


1K1& £X> 1 1 d, ^ 

3 Iftlt & l 5 § 



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rt l’ c b c fg I) i \ ft im u o p q r f 
5 i n n in x \];. & 

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Gopperplate Engravers Alphabets. 

DURER 16th CENTURY GOTHIC 



a b rb r f glj i Rlmit ap q rs ftinn&fyj 


ENGLISH GOTHIC LETTERS 16th CENTURY. 



UNCIAL GOTHIC INITIALS 

HBaD6K©niTRhflmopQ 

r s © a vea xva ivh ©aRawm 







































































































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GERMAN GOTHIC CAPITALS 



IJH H 010 Q 

M 




MODERN GERMAN 




mnojjcjrstuDu)xuz 


UNCIAL GOTHIC INITIALS 


OPQRB(cTniOJ'n 























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{ 










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Modern Gothic (Old English), 



|»1©| MSM 


Hitgrauera <©Ui iEngltalf' 






























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Bordered Block 







if A 




Advanced Ideas ami 

Various ye#® Suggested for ills Beautiful Serf#® 


SPURRED ROMAN 



‘IHeavy lop and bottom Block 























ROMAN ORNAMENTED 






11 












































































Antique Roman 



abcdefghijklmno 

pqrstuvwxyz 

123456789 


Block. 









• > 






































HiujetlMirtacf). 




13 



















































































































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Gothic rr?odified. 



14 


































































































‘Utloten gothic 



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2)cutff^e5 l\enai)|«nce-^Hlpfpabet. 







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17 







































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9 





Modern Roman. 


ABCDEFGHIKLM 

NOPQRSTUWXFZ 


INTERNftTIONftL 

EXPOSITION 

ABCDEFGHIKLAN 

OPQRSTUVWXYZ 


ABCDEFGHIJ KLMNOP 
QRSTUVWXYZ& 











Architects alphaoets. 


ABCDEFGH IJKL 
MNOPQRSTUVW 
abcdeXYZ&&"fghij 

klmnopqrsLuvwxyz 



ABCDEFG HI JKLM 
NOPQRSTVWXYZ 










































Engrossing Script 

@<5Se<2) 


a, 


noptjrzi/uvwz^. 

1234567 890 . 


Z 


MOD/F/ED CURS/VE 

5?58 C7J £557555' 
5555765552255555 
765 85.55255.57655 

a,8c7e/7/i8'78n/zc>/J(frs 
£8hrisy6uL>ti>3;j/z,<$. THi'este 

55/u2o/l 7234S67330 55e/6(fl 


20 





/WODERN /\LPAABETS 

a$c9c<rs6JjC 

xjruroo'Qtfofj' 

uvwayz 

ahcbejgh^lmnopq'iatuvttxys 


/33456JS90 



/Modern /\lp/iabet5 





















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Roman Italics 


MBCDSFGJflJ 
.KIMMQPRSTV 
abcdeVW'NN ZJghij 
kltnnopqrfsfavwjcyz 

W^many fflSmericas. 

‘Florence IfW — lyiCe* Ttapy 
CINCINNATI. © WKW^XXv^.V 


Italic Capitals and Small Letters 

A B CDEFGHIJK 
LMNOPQRSTU 

Acd VWXYZ 

/clmnopqrrfstuvwxyz. &. 








Round Hand, for Headings and Display 


a@>e c b$iF§M9‘{) 

Xtm. 



a(?cde§aZ\jMmnov 

^^Auvavx^: 


Seutfcfye 0d>rift. 

9tQ3 © e 2r© £3 

^££0*910^091 

9 £U2B Q39CQ)3. 

a6cf>efgftijffmnopqrf3tu 
123A5 t>rt>|'i)5 6 j8qo 


25 






^fallen ^Ip^abet ab xvr. 









ak c^ efgl i i klm n o p c\ r fkf 

Ut) It? < ^^^al^cck^^^rtnont^ <£ . 

Alphabet i r\ r\c sc 1 l~<s>rn\ 



!P IT £1V -¥> 

a b c d c f *5 h i j K1 n\ r\ «? J? ^ rs fu ^ 


26 










. 













Society Stationery Engraving 



o 

o 

o 

u 

a- 

u 

© 


Q 

4= 

O 


o 




a 

o 


2 



Q- 




CT* 

B 

© 


a 
—> 


© 

B 


M 

© 

g 

© 

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S 


B 

5 $ 




s 

C?* 


£ 

s 

c 

M 

« 

mj 

H 

w 

£ 

A9 

r*» 

1 

a 

© 

X 

S 

v2 

S 

>? 

2 S 

.*“=4 

M 

I"* 

© 

a 

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me 

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s 

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3H 

05 

5 

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x* 

& 

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K 

05 







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27 





Script", Exemplified. 





28 



















l\or\de, Exemplified 

(pH eXp'u ia\h a<-> yanb VEieulVij 

Cp/iE^XtiUA^eX 6 ll^vof ^Mfrf~n*AXjX 

/Roa? 0 / /rfie/ /Rotuyi/ /E>/triA>ii^ 





/Ixy J>cy x>ei^t^aiXoii^ 

(Qne fvui^ itV tWe i itij -|i|t(t Ctmi iA>eu>ctuj 

/o|/ /t(x<2/^/^ 

x>n (9tukX>cuj UCA^tUJ ,aUtV (pIlUUKkuj 

jM&ntij-AoOcn fR; /lWei^^-/ci^R^R//a ncV Xxd<inX\^-x\AX\X$\/ 
9Ixtxc4Wtv/R^^ /Ia^cIW 




1 } c va ii e v^oimiiancc ty 

52<i{jii^(U<^(0ciii' 


(^Hicacjo 


S^Igh^T) UiicjRlftj C§> wlte&ico » 

and XAO^iciXd \f)c fyta^seixc&^^oWUx^AX^ 
al AyXi^J^cccfA ion 


29 





Example of shaded. ©Id English 

#i*l»rnUj Annual illauqurf 

of 

(S!|*cago « of Commrm* 

#ithtrdan owning 
Hjr hitmtn of (Drfobrr 

our tl|o«!6atti» ntnr Jjnndrrd and rlrtom 
af s»X'fl|irfn oYlorfc 
^nfrl #ljnman 


Aatiuiuil Mutual (Clturrh ilmutraure (!lo. 

nf (Eljira^o. JJ litmus. 


Example of shaded "Ronde 

ertnu n 4|c«tieiir 

aiuioiificcdi^c opciu»i(| 

bi ccotid/ & X\ fPi on o 

on 0f^«ducA<Jai| .eOeiiitifji, &ej>tcm&cr lenll^ 

yi \I cfcOcn dtfodc 


30 





















V 












































. 














. I 









- 














































' 










% 




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Example oj shaded GermanTexh - 




iwwiktt) 

Ifcttdm !]imkc6 *m6 MW 





fotemtkl^tmtrmarg 



31 














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X 

























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ft 




?2 































































33 























































































































yUw Classi 






























































(lew Prt GeTTCR5 




35 










































































































« 


1 












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i 


- 














. • 





% 













• • 






























Modern Styles of Lettering in Penwork.- 


|^Mnt3°uinToiffi/i o p ; 
fR^m^TTom^T; 
p^Tom^gLE 
p\rm IRISH I9\T B|§T! 

ASpc ia^ 

( Tfe|)o®eil op 
ok T %e ©pal. 

(^clcko chill j§bcih 
r* for \vSc 

lanl lifk vOici^sltuJe^ 
j 7 must kHo\Yf 

Dut lay an opal on 
. r her’ breast 
find tape Will lull the 
^ Wises, to 5 ve %t. 

LIVES ' 

ll°ULD BE LIKE UMT° 

^ THE SUMMER CL°WS, 
WITH PR°KE AND LIKE 
THEMIUMN RICH WITH 
G°LDEN SHEAVES°f WKS 
» AND DEEDS RIPENED 
l ' ON THE FIELD. 

that lIlu' 15 contain my 
Boob.tiujb^tannpa- 
monsistomc a glorious 

Mi) convert miff 
(Mfaps and 
^ Jyiosojjl^ro. 


36 






































Modern Lettering Illustrated 


?’br selection of 
jfimjropcialrjStalcs; 


Hriistict'rrattwnt 
' it Wtiu.rci:ritrir 


HE MOST 
MANIFEST 
SIGN OF 
WISDOM IS 
CONTINUED 
CHEERFULNESS 

MONTAIGNE, 




3NGIPS 
IKISEES 

JbooRs 

_J INTHE 

RUMNGBRGDfc 
SERMONS IN 
STONES AND 
GOOD IN EVERY 
THING e W-S 


G«I ligep'leu Safe 

God keep upu safe, 
my love,*° .«>. 


^ ~ w ~ *^rr wr^rr wwvwmtWW) 

Rest close in His en¬ 
circled arms 
Until the lujht. y®, 
My Heart is with you 
asl kneel to pray, 
Good n'yht! God 
keep you in His care 
alwa^jf 

?faryHjgman. 
















































•• 



















t 


























- 






















« 







* 






Modem Lettering Illustrated 



unbosom} 
freely^ 
advices 
P ]ns\\y? cm 
assists readily «gg> 
adventure^ boldly, 
take} all patient^ 
defend} courayeouy 
and continue} 
a friend unchanqe- 





! (tj^yTUat a great? 
\V L blessing is a 
\*5$iricn& with a 
Ju breast so trusty 
^that thou mayest 
safely bury all thy 
secret* in it, whose^ 
conscience thou may* 
est fear less than, 
thine own, who can 
relieve thy cares by 
his conversation 
thy doubts by his 
counsels, thy sadness 
by his good humor * 
and whose very looks 
give comfort to thee 

^ $'«>*» 


r^T 

T" fien,u)cw^ 

V each rebuff 
Chat turns earthy j 
smoothness rough, 
Gach sting that bids 
nor sit nor 

stand but go; ^ 

Be our joip^—^ 
three-parts pain, 
Dtrtve, and hold 
cheap the strain, 
Uearn nor account 
the pang: dare, neDer 
grudge the three! 



(So thou thy wayl 
ana I go mine; 
wart, get not af«u-, 
Only a thin veil | 
hangs between 
The pathways 
where we are; 
And Qo& keep match 
'tween thee and me,” 
This is my prayer; 

looks thy way 
Me looheth mine-*, 
-And keeps us 
near. 


38 


































Modern Lettering Illustrated' 


WF RITE? 
w/your name 
with love, 
merci^ and 
kindness on 
the hearts of 
those about 
i^ouandijou 
will never 
be forqotten 



'MN 

isidi§ 

TOMS 
LESS THAN 
HE GAN I 


HEthat 


GAN HAVE 
PATIENCE 
CAN HAVE 
WHAT HE 
WILL 



FRANKLIN 


The 

Silvep^Lining 

HE INNER SIDE 
OF EVERY CL9UD 
IS EVER BRIGHT 
AND shining ; ® 

I THEREFORE TURN 
MY CL9UDS ABQUT, ( 

And always wear 

THEM INSIDE OUT, 
TO SHOW THE SIL¬ 
VER LINING. © 


39 






















































V 











* 































* 



































* • 



















. 



























Jewelry Engravers Inscriptions. • 


of 

pastor oj 

;^L : Jol)t)$ €i)urcl) 



PRESENTED TO 

THEOX.JACKSON 

BY HIS MANY 

FRIENDS AND ADMIRERS 


ON THE 



(jJWrgeJiJfmtlrt 

as a token of 
appreciation a* b gratitude. 

Becetn&er, UU5. 


presented ^ 


ffimvk |t.^ttcmecin 

THE BOARD^^p^OVEMENT5 
OF LOCAD^^q^jq^qq^ 






Charles D.Hasting 


PRESIDENT 

City Athletic Club 

BY 


ADMIRING MEMBERS 
Cfl Rl5T/v\A5 I 9 ' 7 ' 


40 













































' 


- 








































• ♦ 













. 














Engravers Inscriptions on Silver-plate Etc. 




TO BE COMPETED FOR 
AT THE ANNUAL REGATTA OF THE 



TO BE WON THREE TIMES 
TO BECOME THE PERMANENT PROPERTY OF 
THE WINNER $$ 


41 































• 

































IhSCRimoNS on Gold amd Silver exemplified. 

dresepfed to 

>WW W W®WT wWItTiNW^/^vTOT 



By |)is colleagues ip Bostop 
ON HIS RETIREMENT FROM THE 

aod after45 years service it) ii)suKai)ce business 

&5 af©Kgp af ifeh'jvierjd^ljf) epd regard 



November 17 ti? 1915 . 


JSS 


&te6cnted Ac 

m S) flOot^em 

in) and aebnetat^- 

on ^k> /latkam^-nt a6 |itc4iclenl of 

a6 aloldtv ejtfdic alburn anilap p imatknj 
(Sfieayo QA.'A, lpl-t. 


42 




































♦ 







































































I 
















































» * 


















Resolutions am Presentations in Penwork. 



Dr. (lIAKLIiS ABetton 



! 


The DetroitBankers Society 

^?|W iicTowETo com 

^ U’]§oYo%Wm<x rc^omtiom * 

U/hERPAS , 4vAtfl \tu jwxfta&d ofy civilisation 

wMty /mm vAo, 

JbflJmM' qmWCcm an^ Ration To rntM/wo/ik jh<w& 
yam#n^Mok/Jeuow/mm, anB 

Whereas &te. 


m \ 


%bvM 


i 


Kcmm ' 

(9I7C accompanying CUF is presented 

Alumni Association 

of ft?G 

College of Medicine 

oF tfe 

University oe Fensylvania 






























OOODErRM ART. 


7H£ 

/W WE i^Eb V 

Jtito/Myz oT^ef^ 












ABGDEFGMKLfflnQPQRST 
abcdefg UUttXyz hiftlmnap 
qratauwxyslcdpnr 


abcflef SCUDIDI1J5 ytiiblm 
nopqrstfiuoniFiij 


flBCDCfBfiJKL/WlOPQRST 
abcdefgl) UV/U/XVZ ijklmnop 
qpstuvwxyzlZ345S 




abcdefgtiij UVWXVZ klmnopqr 









/HODEK/l /vLmABETS 


Mmmsm 

akdeplsyiigmt 

mopqrsfuywjeyzl2368 


ajOSWOT 

3Ufe?8SLsnrni 

amrxniW® 

nopqrfsJfatrowW- 






/'YODER/I /\LFAABETS 



$€UVWXy 3 

abcdefigftilklmi) 

opqrf6tuon>fg3 


ABfiDEFGHcIK 

LmNQPQRSTU 

™XYSal 3 Cder 
ghijklmnQpqpst 
234 uvwxvs 5 Q 7 - 



































































• 































. 

















































































Foster and SignQard Alphabets 

aflCD&FQftW 

£m < no £ pQ < R5TH 

^mOJfc.abcdef 

ghijfclmnopqrstu 

<Four.c>rc>:xyz5noDe 

avcDefgwwc 

movQKjmvwxfz 

abcdefghijklmnopqrjtii 
vu>xyz.1234567890. 
TTlodern ‘BrujIiCetteiy 







































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Foster and Sign Qard Alphabets 

ABCDEFGHUKLM 

riOPQRsruvwxyz 

abcdefghijklmnop 

qrshivwxyz. 


1234567890 

nBC06F6mjKtm 

nopQR&Tuvwxyz 

abcdefghijhlmnepq 

rshuvwxyz.! 








Poster and SignQard Alphabets 





BeF<§RSTaB®5ra 

abcdtfgfpiDDop 

qP5tawsipziIZM5fi? 


50 








































































































Moderr Letterirg 


eJRbffiGIQPQR 

flitsissre 0@i9€i£.gy 

AS CD6 F GHIJKLMN 
OPQSSTUVWXy 


FIECDgFGHJ 

HL97nOPQR5 

siTuowxys 







/Hddek^ Alphabets 

fclWTOPQRSSXl 

abe'19K)X^3*def 

gbijklronopqrstap 

\»xv3"1234567890’ 


RBeD£F6$JfiG 
MDOPQRSTQV 
mVZ-abcdcfgW 
jklmnopgrstuvwx 
yztjB * 1234567890* 








NOPQRSTIJVWXYZ 


ABeDEFGDJBL 
MNOPQRSTUV 
345 WXYZ* 678 
abcdefghijhlmno 
pqrstuvwxyz&12 

BBEBEFSBIK 

LffiBBPQMST 

HBH9XHZ 

54 













/\ODEK/^ /\LFMBETS 


flEEDEFESUKLIH 

wnPBRSTnuisya 

alimiBfgIl ij ftIninnpqrs 

tump 

BBnsnBUttffl 

BDF0UTDmDS7I 

abcdBfitiiftlmnDpqps 

futmys 






/t\ODERAi/\LmABETS 


flECDFFGB 

JKLJKROPK 

5FUOWXYZ 

abcdefqbijhlmrco 

2Ipqrsfiio»xyz45 





t^u> <£>otl)ic 



58 






































































































Rustic Alphabet. 



59 





Ornamental Initials. 



CO 






























































































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Cipher Letters 



cpte 

ASMMUmMJ 

MilUVtPI » 

- yNev? Jfre rjck) 



61 



























•Head-Liners 



62 











































































































































63 












































































































Greek Alphabet 


CHARACTER 


NAME CHARACTER 


NAME CHARACTER 


NAME 


Aa 

A3 fra 

P/p/ia. 

\i 

’I wza 

/ota 

P<?/° 

Pa, 

Bps 

B rjza 

Beta. 

Kx 

\Aaat7za 

Pagga 

ILdss 

^cypa 

r 7 r 

Yd/i/ia 

Gamma 

Ax 

Ad/i&cfa 

tamtda 

Tr z 

T av 

A cT 

A sXra 

Pe/Ca 

M /. 

Mv 

m 

ICvw 

’1 CyAdv 

Ee 

E ftkov 

G / os/Zoa 

Nv 

Nv 

A/u 


$r 

z it 

Z Tyza 

Zeta 

Z£ 


X; 

Xx 

Xr 

H? 

7 H za 

£u 

0 o 

'O/tlXWV 

OmiC/WJ 


Vr 

@0-9 

Qtfra 

Theta 

man 

nr 

P, 

Qco 

Xlpiya 


tfo 


& 


] /gma 


Tatu 


Ggsi/on 


Phi 

C/u 


Psi 

Omega 


The Greek Alphabet, written 


3k, CL 33, S 37^ 3). 3S, TV 33 

jX, o 33,13 JKd,/M jVpTT 0, o 33,(3 

&/) jb,^ j/sriu °i/, is xspf 3 S'X Wm 

--— - a 


The RUSSIAN Alphabet. 



AaESBBlr^EeiK* ,3.3MiiHhInK k 
JIji Mm Iln Oo Hu Pp Cc It hi }y Xx 
Un 1 m Ill hi Him Iti> LIm th 3a 10 hi 

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